In 2013, Intercity was one of 101 design studios approached to design a logotype for a typographic screenprint commissioned by the V&A as part of the activity around their David Bowie Is exhibition.
In response to the brief, we wanted to create something contemporary, rather than retro, as we felt this was more relevant to the man himself. With this in mind, we created a logotype made from reflections of the letterforms in the word BOWIE, representing Bowie's 'many faces' (we also created various animated versions of the design - see below). The final print, entitled The Changing Faces of Bowie, was printed with white ink onto rainbow holographic Mirri paper and was sold exclusively through the V&A's shop. Other contributors included Jonathan Barnbrook, Anthony Burrill, Trevor Jackson and Michael C Place.